About me

Hello, Bonjour,

Carole GoelitzMy name is Carole Gölitz. I am French, live, and work in the Netherlands just nearby Amsterdam. I bring more than 20 years of experience in international tourism, marketing, communication, PR, and social media. After studying foreign languages at La Sorbonne in Paris and a Master’s degree in Hotel, Tourism & Congress in Angers, France, I have been working in Austria and Germany before joining the team of the French Tourist Board in the Netherlands as Deputy Director and Marketing Manager. In 2012 I have decided to create my own business and started to work on different marketing & sales projects. In 2013 I co-created a lifestyle platform entirely dedicated to France: frankrijk.nl and in 2016 the german version frankreichwebazine.de.

In parallel, I have also carried out various other consulting projects for destinations and accommodation providers, I was in charge of the community management for destinations and developed marketing campaigns and PR actions for clients in the tourism industry. Since 2015, I have also been working with the agency USP Marketing & PR. Within USP I am taking care of all French and German-speaking accounts, working on new business development and sustainable projects. My colleagues, partners, and clients see me as a creative person and networker, thinking out of the box, and very result-oriented. I love creating and developing innovative concepts as well as keeping an eye on trends and changes in society.


My professional background: 

Carole Goelitz work experience

  • International experience in tourism and marketing for 20 years
  • Manager, Consultant, and team player
  • Result-oriented and extensive experience in alliance development
  • Established network with the travel, leisure and online & offline media industry
  • Thinking outside the box
  • Adapt effectively in a multicultural environment
  • Multilingual: French, German, English, and Dutch

View here complete LinkedIn profile:  View Carole's profile on LinkedIn


In January 2012, I decided to create ICI-Marketing, that stands for:

  • Innovation
  • Consultancy
  • Interaction


My services include:

Carole Goelitz Marketing

  • Consultancy in marketing, social media, and communication especially for Travel, Hospitality, Leisure, Lifestyle sectors [strategic and operational, project management].
  • Promotion and sale of touristic destinations and accommodations.
  • Tailor-made content (PR) strategy.
  • Partnership and Joint Promotion Development.
  • Benchmarking, market research.
  • Especially good knowledge of the following countries France, Netherlands, Belgium, Germany.
  • My working languages: French, English, German, Dutch.


A little bit more about me, some fun facts

I am French, born in Brittany in 1972, married with a German who I met in Frankfurt in 2000 and proud to be the mother of a lovely daughter since 2007. We live in the Netherlands in the beautiful city of Haarlem. Before I came to the Netherlands, I have been working and living in Germany and Austria. My first job abroad was in a hotel in Austria when I was 18; funny enough, during this summer job I was sharing a room with a Dutch girl who is still a very good friend.

Sometimes I don’t know which language I dream or speak in. At home, I speak French with my daughter, German with my husband and Dutch or English with my colleagues and friends.

Some more fun facts about Carole GölitzI always start my day with a glass of water, some early stretches or workouts, after I take a cup of earl grey or black tea, a shower, and then I need a good coffee before starting to work. I have the bad habit of posting on Instagram & Facebook all the good espresso, espresso macchiato, flat white, or cappuccino that I drink: one cup a day but from the best baristas in town. My favorite dish is a plateau de fruits de mer but you can also wake me up for oysters with a glass of white wine or champagne.

I love traveling and discover new places. But it might sound like a chiché, but as a French citizen, my favorite destination is France, this country has it all. As a real Breton, I believe that the prettiest islands are situated in Brittany. After that, I love the French islands of Corsica, Réunion, Martinique and St. Martin. My biggest dream is to visit French Polynesia one day. Aside from France, I have a strong weakness for Morocco, Asia especially for India, Laos, Thailand and most of all the unknown treasures around the world. I have never been to South America or even South Africa. But I am still young and very curious, so one day it will come. When I travel I always share my best addresses with others and people know to come back to me to find for that 🙂

I also have a passion for contemporary art and cooking. I love cooking for friends, family, share experiences, and recipes.  I’m also Maitre Crêpier and my next step is opening a crêpes boutique in Haarlem. I already have the name Ti Bisou . Crêpes Boutique. Now I need a good place.